Creating innovative products and concepts with great designers is Vitra’s essence. These are developed in Switzerland and installed worldwide by architects, companies and individuals to build inspirational spaces, both public and private, for living and working. Examples are found in such prominent locations as the Museum of Modern Art in New York, the Fendi Headquarters in Rome, the Tate Modern in London, the Amorepacific headquarters in Seoul or Dubai International Airport. With classics such as the Standard Chair by Jean Prouvé and the Panton Chair by Verner Panton, Vitra represents groundbreaking 20th century design. Today, in combining the company’s technical and conceptual expertise with the creativity of contemporary designers, Vitra continues to push the boundaries of the design discipline.