TOTO KITCHEN – LAUNCH

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SINGAPORE, ASIA PACIFIC, MARCH 7, 2013

W. Atelier Pte Ltd (W. Atelier) continues in its pursuit as the finest manufacturer of high-end designer kitchens with the launch of TOTO Kitchen. Developing and refining upon the concept of modular European-style kitchens, TOTO Kitchen brings to the table a fresh interpretation of designer kitchens. Combining European design with Asian sensibility, TOTO Kitchen strives to bring about form and functionality based on familiar grounds and contexts of the Singapore market.

TOTO Kitchen was established in 1981 in Japan. In 1985 a new manufacturing base was established in Indonesia to provide OEM to TOTO Kitchen in Japan. Today, TOTO Kitchen has grown tremendously and is marketed widely in Japan, Indonesia, Malaysia and Singapore with more markets to come. To keep a competitive edge, TOTO Kitchen measures up to European branded

kitchens and it even surpasses the most stringent Japanese quality control in its class. Despite efforts made to keep TOTO Kitchen at its excellence, it manages to remain accessible and attainable to most end-consumers, giving them a real option of an exceptional, well-built, high quality kitchen, priced in a modest manner.

TOTO Kitchen makes use of highly-industrialised German machineries that employ the latest technologies, ensuring top quality and standards found in every of its kitchens. TOTO kitchens are reliable, reproducible and of a consistent, premium quality. With more than 300 skilled artisans at the manufacturing plant, it is able to produce kitchens to the highest specifications. The kitchen designs are ergonomically flexible; it adapts to different height requirements and to individual needs and lifestyles. It also has the capability to accommodate a wide range of electrical appliance types and brands. Only high-end, imported finishes and accessories are considered in all its kitchens. TOTO Kitchen works only with renowned international kitchen partners and kitchen accessories brands, including MIELE, GAGGENAU, BOSCH, SMEG, CONSENTINO, CEASARSTONE, LG HI-MACS, KSTONE, EUBIQ and BLUM, to name a few. Therefore, the more commonly-used local carpentry work will never match up in quality, design, form and functionality to TOTO Kitchen.

Creating a kitchen of your dreams becomes a reality with the professional help of Mr Daniel Magg, General Manager of Kitchen Division, W. Atelier, and his experienced team of architects and kitchen design specialists. For more than 3 years now, the Kitchen Division at W. Atelier has built credibility with all its clients, at both on a retail front as well as in project sales. Customers can leverage on their skills and expertise, know-how and considerable experience gleaned from international and regional markets. The experienced team also takes the hassle off the end-consumers with services provided from start to finish in each project.

“There are four dimensions to every kitchen – Beauty, Functionality, Ergonomics and Individualism. We must take these and merge them to create and maximise the most desirable results for the customers. As a proud owner, you need to create a kitchen that works hard for you, and not the other way round. Hence, the kitchen at home becomes an extension of you – exuding your taste and unique personality; and also a wonderful welcome to your guests.” adds Mr Daniel Magg.

Visit TOTO Kitchen showroom at: Level One, 75 Bukit Timah Road, Singapore 229833.